Google Plus Communities For Business

As this post is being written we are on the build up to Christmas so it makes sense to have an early Christmas present for digital marketers active in Google Plus, in the form of Community Pages for Google Plussers. Why is this great news? Well, for casual users of the network, easy as it Read more about Google Plus Communities For Business[…]

Marketers Targeting Russian Speaking Countries Do Better with Yandex

Outside the English-speaking world Google’s dominance is reversed. In China, for instance, Baidu has the search market stitched up and in the Russian-speaking world search is dominated by Yandex and second-fiddle Mail.ru.     Until now, Google had a deal with Mail.ru to deliver search results in the latter’s search box that had nothing to Read more about Marketers Targeting Russian Speaking Countries Do Better with Yandex[…]

Google Search Redefined?

Google must be thinking it’s caught up in a timewarp where it’s doomed to go back into the past to fight different versions of the same battle.     The battle started when the now disgraced Rupert Murdoch vowed to block Google from indexing News Corps sites and make the Mountain View pay for its Read more about Google Search Redefined?[…]

How to do Keyword Research for International Marketing?

Tweet Any international marketing drive on the Web starts with identification and tagging of the right keywords, which is a result of intense keyword research. Implementing the best search engine optimization techniques for a transnational group demands expertise and an augmented set of search engine skills. A prominent one among them is recognizing the perfect Read more about How to do Keyword Research for International Marketing?[…]

SEO Blog Tips – Optimizing Your Blog for Search Engines

It is important for all webmasters to know the basics of SEO. These include factors that every search engine requires in order for your site to have a chance at ranking highly. Overlooking these critical aspects of search engine optimization can result in a lack of free organic traffic, and often leads people to purchase Read more about SEO Blog Tips – Optimizing Your Blog for Search Engines[…]

SEO Help: How to Get Started

The first priority for any SEO plan is to get your website indexed in the major search engines. These being Google, Yahoo and Bing. Generally, this happens naturally as the search engine robots come around and index new web pages. However submitting an XML sitemap, and having an on site HTML based sitemap can greatly Read more about SEO Help: How to Get Started[…]

Natural Search Engine Optimization

Natural search engine optimization is all about not over-optimizing a website so that it appears unnatural. Likewise, it can also relate to not engaging in heavy link building or manipulative practices that a search engine may see as breaking its guidelines. In fact, recent Google updates have heavily penalized some websites which had many low Read more about Natural Search Engine Optimization[…]